Jul 19, 2021Member-only3 reasons why I committed CHF 100k+ into coachingNo athlete becomes world champion on their own. No professional athlete trains alone. Every professional athlete has a coach or several coaches for specific disciplines. It seems absolutely ridiculous to me that many entrepreneurs monthly invest 5- and 6-digit amounts into salaries and other running costs. …Coaching5 min read
Mar 22, 2021Why I keep 100% equity of SalesPlaybook (for now)Why I keep 100% equity of SalesPlaybook (for now) The easiest way for a founder to speed up growth while staying cash-efficient is often to give away equity to investors, co-founders or employees. But giving away equity is a bit like getting married. You’re taking a big, long-term commitment and…Sales3 min read
Feb 13, 2021Member-onlySalesPlaybook Year 2, Still Day 12 years ago, SalesPlaybook did not exist. A lot has happened since, and I will not make this about “COVID-19 changed everything”. This is also not about sales KPIs such as +300% annual revenue growth. …Reflections4 min read
Mar 17, 20205 Gedanken für eine bessere Kommunikation von zu Hause ausDies sind wahrlich verrückte Zeiten auf der Welt, insbesondere auch in der Schweiz. Ich bin zwar kein Corona Experte, aber möchte hier gerne einige Gedanken mit Dir teilen zur besseren Kommunikation von zu Hause aus. Nutz Video Wir sind im Grunde genommen immer noch Neandertaler von unserer Hardware her. Das heisst…Remote Working3 min read
Mar 4, 2020Why Time & Material Is DeadI will officially end customer-facing hourly rates as of 31.03.2020 for my business. Not primarily because I mind earning CHF 200 per hour for chargeable work. But because I feel that hourly rates are the wrong pricing mechanism to pursue for SalesPlaybook (and nearly any other business) for 3 reasons: …Sales Success2 min read
Feb 24, 20201-Year Anniversary, Still Day 1It is now 1 year ago since I founded my first company in February 2019. So much has happened since then, and I am grateful to everybody who has been part of this journey. After relaunching https://thesalesplaybook.io just last week, I want to take the time to reflect on the…Entrepreneurship5 min read
Jan 8, 2020Member-only4 Lessons Learnt By Changing My Market Offering 4x In 4 QuartersIt is now a good 10 months ago since I started my company and I am looking back on what as a professional was definitely the most challenging, but also rewarding period of my working life. …Startup4 min read
Nov 4, 2019Dear Startup Founder — A Letter For YouA very successful Swiss founder mentioned that entrepreneurs are 2x more likely to suffer from depression and 11x to do so from schizophrenia. We need to talk about this part of startup besides all the “limelight news” of successful funding rounds and exits of VC-backed startups. But at least in…Startup2 min read
Sep 23, 2019Member-only5 Tools to Boost Sales ProductivityA topic my customers repeatedly ask or at least find useful when learning about it are simple, easy to use, <$100 per user per month sales tools to boost productivity. And no, I will not go into CRM evaluations here, so feel free to select Salesforce, HubSpot, Pipedrive, Close.com …Sales4 min read
Aug 28, 20195 Reasons Startups Should Start with ServicesThere is a lot of talk in Startup about Lean Startup, agile development, MVPs, product-driven growth, etc. on how to build, launch and scale tech products today. …Startup3 min read
